After missing our print funding target for the second time, I decided to hold off on writing the “We Failed” post until I had a better idea on why we didn’t reach it and what can be done about it. So here we are a week later and after talking with a few people, I think I’ve a pretty good lock on what we need to do to keep CSQ moving forward. The short of it is we aren’t doing a good job of sharing information both through the quarterly or the website. No matter how interesting an article or how-to is, it does nobody any good if it’s not read.
If you’re interested in the specifics of where I think we can improve, I did put put together a list.
- Without reading the magazine some people dont see the value in citizen science
- The current home page is not doing a good job.(nothing is above the fold)
- We need to improve author.php and author tags to better credit contributors
- The sites design/look needs to improve to the quality of the print.
- CSQ needs to better illustrate ways for people to get involved both with CSQ and citizen science projects
- Redesign the site to allow for long form articles like in our print
- Make the print and digital issues accessible outside of csq.com
- Reach out to professional scientists not currently involved in science
What this means for the future of CSQ is we will find a way to fund printing the next two issues but in the coming months expect a heavier emphasis on the content and design of the website.
If you’d like to lend a hand or comment, my inbox is always open.